Beats By Dre to Launch "Daisy"


Daisy is a new digital music streaming software similar to Spotify, iTunes, and Pandora. The new venture will be lead by former Topspin CEO Ian Rodgers and will offer up to 12 million streaming songs on a paid subscription basis. Check out the Digital Music News article about the new company here.

"Lovine stressed that sound quality would be a major aspect of the service. "We have an entire generation that was brought up on sound being inferior, and sound is the only conduit for emotion that we have. We've had ten very bad years in the audio industry. So we want the best possible quality, and it will have global scale," Iovine relayed. "So it will be a balance of those things."